32b1b5fSuccess seems to be one of the words in business that never goes out of style. It permeates every culture, every language, and every business segment, regardless of the type of work that you do.

Success is talked about in workshops and conferences as if every person will get there. “Just try harder, or do this new fangled approach” is disseminated frequently to all who are willing to listen.

Success is even talked about at the water cooler and coffee machines at work. Success is researched in university business schools and laboratories, but there never seems to be a concrete answer or algorithm that is the perfect answer for achieving it.

Success is well documented and published. According to Google there are 168,000,000 “success authors.” Additionally, as I type in the word “Success,” 334,000,000 results show up in 0.24 seconds. Why is It success always appears to be right around the corner, just far enough away to tease us into thinking we are close, yet in reality, could be light years away or never get there at all?

As I read blog posts, social media threads, magazine articles and features on businesses, success almost always seems to be the underlying message that wants to come out, regardless of the storyline. In some ways it seduces us all to think that we all deserve it and should get it.

Success is such a powerful and all encompassing word it can stand alone without any qualifiers,and everyone that hears it, fully understands it, however, they just aren’t quite sure now to get it.

A Business Perspective

It’s fine to celebrate success but it is more important to heed the lessons of failure.

– Bill Gates

The most certain way to succeed is always to try just one more time.

– Thomas A. Edison

… The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods in my life.

 Steve Jobs

For a successful entrepreneur it can mean extreme wealth. But with extreme wealth comes extreme responsibility. And the responsibility for me is to invest in creating new businesses, create jobs, employ people, and to put money aside to tackle issues where we can make a difference.

– Richard Branson

Without continual growth and progress, such words as improvement, achievement and success have no meaning.

– Benjamin Franklin

It seems like our culture has fostered an instant gratification in all us for getting answers and advice on being successful, and it’s working. There are lots of people telling us what to do and how to do it there way. There is a big however. There are not many people are arriving successfully.

Yourbrandexposed.com is designed to look at digital with an eye into the future with a creative, innovative marketing angle. A digital-business perspective for marketers!

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