Digital Marketing Services

YourBrandExposed and our amazing team of digital marketing pros have together served hundreds of brands big and small. We focus our expertise mostly on Marine, Yachting, Hospitality and Lifestyle Brands. Take your brand to the next level and give it the exposure it needs with the touch of digital influence and expertise it deserves. Download our Client Services (pdf).

Brand Playbook

When your brand is aligned, and on the same page with key information to help guide sales and marketing, creating sustainable growth becomes much easier. Brand Playbooks are the roadmap for your marketing team. Learn more…

Digital Strategy

Digital marketing in today’s world means any channel, anytime, anywhere that’s connected to your customers. We provide customized digital strategies so that your unique business and customer’s needs are satisfied. Access to KPI metrics become simple and informative. Learn more…

Content Marketing, Lead Generation and PR

We are certified HubSpot Inbound marketers with extensive experience in digital content marketing, content creation, targeted lead generation and public relations – all designed to expose your business, and attract and convert prospective customers. Learn More…

Website Development and SEO

Desktop, mobile and tablet responsive websites designed to nurture leads, creatively showcase your brand’s story while integrating with search engines, social media, content marketing, SEO, SEM and analytics tools. Learn more…

Social Media Advertising

Let’s face it, social media is fragmented. How do you know what works best for your business and why? We provide a customized social media advertising strategy designed specifically for your business and your target audience. Learn more…

Media Buying | SEM

Marketing strategists work with you to establish maximum exposure opportunities that are targeted, integrated and on-brand. Google Adwords, social media and retargeting specialists craft the perfect solution for your budget. Learn more…

Creative Direction and Digital Design

Decades of award-winning creative for agency and corporate clients and brands of all sizes. Digital and traditional creative direction for engagements of all types from enterprise web, mobile app and full-scale print advertising to commercial photo and video productions, events and product launches. Learn more…
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It’s proven that a business thrives through the use of intelligently designed digital marketing initiatives because customer and market data are clear and actionable. Watch the video and see just a few reasons why your business needs a digital marketing team supporting your business goals.

Digital Marketing Knowledge Center

We believe that educating our clients is our responsibility. So we put our money where our mouth is and created hundreds of deep-dive digital marketing informational articles and eBooks. These are all designed to help your business and your marketing team. Everything from How-To and Quick Tips to Insights and Marketing eBooks. These are just a sneak peek into the minds of our brilliant team.

Why Your Rebrand Failed

Why Your Rebrand Failed

Published on HuffingtonPost The term rebrand is a terrifying word in marketing circles. Maybe that’s because we know it is ...
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Marketers: Are You Translation Experts?  [PART 2]

Marketers: Are You Translation Experts? [PART 2]

In our two-part series, we are unpacking the definition of what translation in marketing really means, and the value of ...
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Marketers: Are You Translation Experts? You Should Be [PART 1]

Marketers: Are You Translation Experts? You Should Be [PART 1]

Have you ever wondered about the volume of change you have to endure because you’re in a marketing career? I ...
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Digital Agency Accelerators and Decelerators

Digital Agency Accelerators and Decelerators

Published on HuffingtonPost So you've got a digital agency that’s headed in the right direction serving emerging industries and brands, ...
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Tips For Your Marketing Spend and Team Efficiency

Tips For Your Marketing Spend and Team Efficiency

Marketing leaders always look at their budgets it comes with the territory. Usually, the result of where your budget ends ...
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Value: The Convergence of Customer and Brand

Value: The Convergence of Customer and Brand

In today’s content-crazed, fragmented world of social media, video, apps, text and technology overload, as a marketer, it’s real easy ...
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Does Your Marketing Team Have Conversion Confusion?

Does Your Marketing Team Have Conversion Confusion?

With today's advanced metrics revealing more consumer behavior patterns than ever before, the term conversion has risen to the top ...
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Increase Your Content Marketing ROI With These 3 Tips

Increase Your Content Marketing ROI With These 3 Tips

How many times have you sat at your desk in the morning wondering what content to create and if it ...
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OUR TEAM

Scott MacFarland

Founder, Chief Content Marketer | Digital Strategist

Scott has 30 years experience in corporate marketing/communications, digital agency, client consulting, start-ups and broadcast television. This includes producing award-winning campaign initiatives while serving hundreds of clients in the US and internationally in dozens of industries. As a certified HubSpot Inbound marketer and blogger for HuffingtonPost, Scott loves to think about all-things-digital and content marketing. Scott also enjoys the great outdoors with his wife and kids, mountain bike, paddleboard and kayak.

Steven Rodriguez

Creative Digital | Website Designer

Steven is one of those guys that can work on any project assignment and figure out how to get it done. Digital tools, web, video, social, analytics, dashboards, APIs, and all-things-digital and Google related are his expertise. Need we say more? Steven also enjoys playing on the offensive line of his semi-pro football team and with his beautiful Chocolate Lab.

Peter Larkin

Senior Google Business Analyst

Peter has decades of experience working with clients in a myriad of industries. From small businesses to enterprise multinational corporations, Peter has seen it all. His business consulting, SEO, SEM, and Certified Google expertise provide him with the chops to work on any project assignment with confidence. Not to mention, Peter has a robust network of contacts that would make any c-level executive envious. Peter enjoys spending time with his daughter and on his boat fishing in South Florida.

Julianna Oates

Digital | Social Media Producer

Julianna is a pure digital native in that she lives, eats, sleeps and even spends her time off enjoying the digital and online world. This plugged-in mentality allows her to help clients communicate most effectively through apps, content, social, blogging, editorial and creative. Julianna consumes and creates in style, flair and with purpose. Obsessed with coffee, the ocean, staying organized, white on white kitchens, and her fluffy husky.

J. Jonathan Hernandez

Chief Creative Director

Jonathan is a seasoned veteran with decades of agency and large client account expertise. As an A-player creative director, designer and producer, Jonathan has seen it all and understands the importance of digital and non-digital integration. He also knows how to create it all so that magic happens right before the client’s eyes. Jonathan loves spending time on his motorcycle and with his family.

Our Clients