0540e83I see a trend in start-ups popping-up, especially in innovation hubs around the US. Explosive growth is not happening in large corporations like we saw in the past. Could start-ups be a better starting point for new college grads? Possibly. Here’s some advice. Grads, go to your local innovation hub in the city near you. In my case, Boston, Quincy and Cambridge are all growing innovative centers chock full of start-ups.

Students: get to know an entrepreneur or small business owner. Shadow them and learn the ropes. Do whatever it takes to add value and assist. Entrepreneurs don’t always have the time, but they will provide some direction and help you to succeed. Be smart about how you spend your time with a start-up company. Every hour is precious. Entrepreneurs will provide you with valuable insight on business at the ground level where it all begins. That’s innovation and creativity at its best. Entrepreneurs will also help you learn to think like a business owner. Let’s just say, entrepreneurs think differently. Here’s a quote fromEntrepreneur.com.

Entrepreneurs are barrier breakers whose optimistic view of the world combined with their creative thinking has the ability to address even the toughest of challenges, including the government’s approach to innovation.

Learn To Create From An Idea

Students: learn to create from just an idea. Craft a vision and execute on that vision. Remember, a great idea is just an idea unless you act on it. The ability to take your idea and create a sustainable business model is a valuable lesson and truly separates the successful entrepreneur from the dreamers. It also separates the successful college students and graduates from the wannabes.

Yourbrandexposed.com is designed to look at digital with an eye into the future with a creative, innovative marketing angle. A digital-business perspective for marketers!

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