New Ideas Don’t Always Come Naturally

New Ideas Don’t Always Come Naturally

Is your company always looking for new ideas? Or, are you waiting for someone else to think of them for you? If you are working in digital marketing every day like me, coming up with new ideas, is critical. Ask your team to have an “always on” alert system for creative, innovative ideas. Some employees may fully embrace this concept and some will not do anything. However, this exercise keeps your marketing department sharp and always thinking of ways to keep the brand on the leading edge. It also keeps your department thinking, cultivating, percolating and looking for new and different ways to reach your business goals.

Peek Inside The Mind of a Digital Marketer

Peek Inside The Mind of a Digital Marketer

Wouldn’t it be nice to be able to peek inside the mind of a digital marketer? Imagine catching a glimpse of how they process through day-to-day challenges.
I think if you were to take a peek inside the mind of a digital marketing professional, you just my find a fragmented mess, almost like a highway with lots of on-ramps, off-ramps and throughways. Hang in there; it’s actually a lot more intriguing. You’ll see.

8 Tips To Improve Your Inbound Marketing

8 Tips To Improve Your Inbound Marketing

Have you ever wondered if your inbound marketing content really has value in the eyes of the customer? I mean… seriously. If you’re a marketer, this is part of your daily thinking…right? How does content marketing efficacy factor into your strategy, execution, measurement, production, and distribution, social media, landing pages, conversion and customer acquisition process? Wow, that’s a long list, and that is just the beginning. If you’re not sure, read on.